Understand your plan and what's included
Each plan tier unlocks different features, workspace limits, and agency tools. This article explains what's available on each plan so you know exactly what you can do right now — and what to look for as you grow.
Your 7-day free trial
Every account starts with a 7-day free trial on the plan you selected at signup. During the trial you can set up workspaces, connect ad accounts, explore all the tools, and draft campaigns. The one thing you can't do during a trial is launch (publish) campaigns to ad platforms.
Your trial converts automatically to a paid subscription at the end of day 7. You'll be charged on the billing method you provided at signup.
Ad spend is not billed through this platform. When your campaigns run, the ad spend is charged directly by Meta, Google, TikTok, and other platforms to your connected payment method there. You are only billed here for the subscription fee.
Plan comparison
| Feature | Starter $147/mo |
Plus $297/mo |
Pro $497/mo |
Enterprise $997+/mo |
|---|---|---|---|---|
| Workspaces (brands) | 3 | Up to 8 | Up to 50 | 100+ |
| White-label branding | — | ✓ | ✓ | ✓ Custom |
| Custom domain | — | ✓ | ✓ | ✓ |
| Optimize for Me (AI optimization) | — | ✓ | ✓ | ✓ |
| Budget Optimizer | — | ✓ | ✓ | ✓ |
| Rules Engine | — | ✓ | ✓ | ✓ |
| GoHighLevel integration | — | ✓ | ✓ | ✓ |
| Client billing (Stripe) | — | Limited | Full | Customizable |
| AI Avatars / Meme Generator | — | Daily limits | Daily limits | Custom limits |
| Dedicated account manager | — | — | — | ✓ |
What's included on every plan
Regardless of your plan tier, every account gets access to the following with no usage caps (except where noted):
- Campaign creation and management across all supported ad platforms (Meta, Google, TikTok, LinkedIn, Snapchat, Spotify, Bing)
- AI-generated ad copy, images, and video creatives — included, not credit-based
- Smart Creative Templates using your brand colors, logos, and voice
- Text-to-Image generation for ad visuals
- Keyword Planner for Google Search research
- Saved audiences for Meta and Google
- Lead forms (Meta, Google, TikTok, LinkedIn)
- Campaign performance reporting and KPI dashboards
Key differences between plans
Starter — best for single brands
You get one workspace (brand). That's ideal if you're running ads for a single business. All core campaign features are available, but optimization tools (Optimize for Me, Budget Optimizer, Rules Engine) are not included. There's no white-labeling or client billing.
Plus — the agency starting point
Up to 8 workspaces, white-label branding, custom domain, and all three optimization tools. Client billing is available in a limited form. GoHighLevel integration is included. This is where most growing agencies start.
Pro — scaling agencies
Up to 50 workspaces, full white-label UI customization, and full client billing through Stripe including the SaaS Configurator for custom pricing models. Best for agencies actively billing 10+ clients with different pricing structures.
Enterprise — large agencies and teams
100+ workspaces, a dedicated account manager, and custom limits for AI avatar generation and other tools. Pricing is custom — contact your account team for details.
How to see your current plan
Open Billing by clicking on the top-right profile menu settings. You'll find your current plan and the option to manage it in there.
Related articles
- Upgrade or downgrade your subscription
- Set up white-label branding
- Set up Optimize for Me
- Set up the Budget Optimizer