Import existing campaigns
If you're already running campaigns on Meta or Google, you can bring them into Platform without starting over. Imported campaigns appear alongside your Platform-created campaigns and can be managed, edited, and optimized from the same place.
What you can do with imported campaigns
For Meta and Google campaigns, import gives you full management access inside Platform — you can view performance, edit the campaign, adjust budgets, pause, and apply Platform's optimization tools including Budget Optimizer and Rules.
TikTok and LinkedIn coming soon. Import support for these platforms is in progress. The initial version will let you connect existing campaigns and apply Platform's Budget Optimizer to them.
How to import
- Make sure the relevant ad account is connected. If not, connect it first — see Connect Meta or Connect Google.
- Go to Advertise and select the proper platform.
- Look for the campaign you wish to import and simply click on any action, like 'charts', 'edit' or 'optimize'. A pop up will show up asking if you want to import the campaign.
- Your imported campaigns will appear in your campaign list immediately after confirming.
Imported campaigns don't need to be paused or recreated — they stay live while you manage them through Platform.
What stays the same after importing
Importing doesn't change anything about your campaign's delivery, targeting, or budget. It only gives Platform visibility and management access. The campaign continues running exactly as configured in Meta or Google.
Related articles
- Connect Meta (Facebook & Instagram)
- Connect Google
- Set up the Budget Optimizer
- Set up the Rules Engine